Snkrs How To Get Exclusive Access
How To Get Nike SNKRS Exclusive Access | SneakerNews.com
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The Nike SNKRS App first launched in 2015 during All-Star Weekend in New York City; through this digital platform, the brand promised a unique channel that would deliver the most coveted footwear drops while honing in on the culture of kicks and the deep history rooted in community. Since then, the SNKRS App has become ground zero for must-have footwear, and while many of us have reveled in the triumph of “GOT EM”, many are left in the dust as the supply continues to fall way short of the demand. There’s also the unwritten belief that “bots” are also taking advantage of the system, which has forced the brand to evolve their sneaker release system into Draws which are basically random lotteries that grant random entrants the opportunity to purchase sneakers at MSRP (which in itself is a huge win).
Above that tier of release procedure is Exclusive Access. Nike SNKRS grants select users the opportunity to purchase shoes ahead of schedule without the hassle of waiting in line or crossing fingers in blind hope. And for the upcoming 50-pair Off-White Nike Dunks release, Nike has confirmed that Exclusive Access is the only way the public will be able to buy the shoes.
So, how does one get on this seemingly VIP-level list? While the selection of recipients seems completely random, Nike reveals some factors that help its internal algorithm make its selections. Here they are:
1. Exclusive Access invitations extend personalized purchase offers to members of the SNKRS community based on their engagement with the SNKRS app.
2. The more active a member of the community is, both in engagement with SNKRS’ content series and specific releases, the more personal Exclusive Access invitations become.
3. Activity includes participation in specific content series, including viewing “Behind the Design” videos, interacting with polls, entering launches and engaging during SNKRS Live sessions.
4. Exclusive Access invitations are good only for a limited time.
5. Invitations for Exclusive Access to the Nike x Off-White Dunk on SNKRS will be available to select members of the community August 9 and continue over multiple days.
The key here is point number two, which basically says that the Nike SNKRS App will reward participation and engagement. Exclusive Access will likely not go to dormant users who do the bare minimum of entering Draws on Saturday mornings. And with a huge uptick in App programming (SNKRS Live, the comics, Behind The Design, etc. ), there’s plenty of content to peruse that can both enrich your sneaker knowledge while increasing your chances on purchasing the Off-White Dunks. And it doesn’t stop there either, because Exclusive Access applies for almost every major sneaker release.
Nike is simply leveraging the demand of its product to build a more robust community, and there’s nothing wrong with that. A larger community could lead to even more programming on the SNKRS App, which could lead to new opportunities to explore sneaker releases and, most importantly, an increase in supply. If you haven’t downloaded the SNKRS App already, do so now.
The Nike Exclusive Access on SNKRS App Explained
Nike’s new Exclusive Access system will reward its most active users by giving them early access to drops.
The Exclusive Access system on SNKRS will give active members first dibs on major drops like the Off-White x Nike Dunk “The 50” pack.
The new Exclusive Access system will be available only to select members from August 9 onwards. The Off-White x Nike Dunk “The 50” pack, for example, will be part of a series of summer drops that will be released via Exclusive Access.
Exclusive Access system grants selected members early access to upcoming releases. According to a press release, “Exclusive Access may be delivered before the general launch, after the general launch, or delivered in absence of a general launch – some drops may release only via Exclusive Access. ”
Who gets Exclusive Access? Short answer: active members. The system draws from over 50 variables — including prior SNKRS entries, content engagement and poll responses — to identify the most active members in the SNKRS community.
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How do I know I have exclusive access? Push notifications will alert notify you of this. Strong caveat: this does not guarantee that products will be reserved in your usual sizes, even though you get early access to drops.
While you may gain early access to the Off-White x Nike Dunk “The 50” pack, shoes will not be reserved in your usual sizes.
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Will this be available in Singapore: At the moment, Singapore does not have access to the iOS and Android SNKRS app. Stay tuned for further updates on how the Nike Exclusive Access system will be implemented locally.
Off-White™ x Nike Dunk Low “Dear Summer”: How to Buy – Highsnobiety
Brand: Off-White™ x NikeModel: Dunk LowRelease Date: August 9Price: $180 eachBuy: Exclusive Access via Nike SNKRSWhat We’re Saying: All 50 colorways from Virgil Abloh and Nike’s “Dear Summer” collaboration have been unveiled on SNKRS, giving us a complete look at the much-anticipated collection. The overwhelming majority — 49 of 50 to be exact — boast a white and gray color scheme, while the final pair emerges in black with a metallic have been able to swipe through a story on the SNKRS app that teases all colorways from the collection via videos and stills. The Dunks are individually numbered and broken down into two material combinations: “Leather/Canvas” and “Hairy Suede/Leather. “As mentioned previously, almost all colorways feature the same white and gray color blocking, where white canvas or leather makes up the base, while gray paneling in either hairy suede or leather completes the largely muted look. Vibrant accents on the extra, trail-inspired lacing provide pops of color to the collection, as Abloh’s signature design elements tie the collab to his previous Off-White™ x Nike been teased for weeks — most recently on billboards throughout various cities — the Off-White™ x Nike Dunk Low “Dear Summer” collection is easily Virgil’s most ambitious project with the Swoosh to date. Their collaborative partnership began with 10 sneakers in 2017 and will culminate with nearly 100 pairs once the 50 are has shared an August 9 launch date for the collection, revealing that the Dunks will be available via Exclusive Access invitations to members of the SNKRS community. The brand insists that the more you engage on the SNKRS app, the more likely you are to receive personal invitations. However, those that are granted access to purchase the Dunks won’t have the option to choose the colorway. Instead, they will be issued at random, albeit in the preferred you wait for the release, you can check out our beginner’s guide to the Off-White™ x Nike stay updated on everything happening in the sneaker world, follow @highsnobietysneakers on Instagram, check out the best sneakers to add to your rotation this week, and sign up to our newsletter for the latest sneaker news sent straight to your to keep browsing? Head to the Highsnobiety Shop for more products that we love. Highsnobiety has affiliate marketing partnerships, which means we may receive a commission from your purchase.
Frequently Asked Questions about snkrs how to get exclusive access
How does exclusive access work on SNKRS?
Exclusive Access system grants selected members early access to upcoming releases. According to a press release, “Exclusive Access may be delivered before the general launch, after the general launch, or delivered in absence of a general launch – some drops may release only via Exclusive Access.”Jun 22, 2021
How do I get exclusive access off white dunks?
Nike has shared an August 9 launch date for the collection, revealing that the Dunks will be available via Exclusive Access invitations to members of the SNKRS community. The brand insists that the more you engage on the SNKRS app, the more likely you are to receive personal invitations.