Beats By Nike Shoes
beats by dr. dre | NIKE LEBRON – LeBron James Shoes
Up Close With the Nike LeBron 12 + Beats + Sprite “LeBron’s Mix” Pack »
May 16, 2015 at 10:36 am | lebron-xii • shoes
Remember that special “Sprite LeBron’s Mix” Nike LeBron 12 that King James himself wore this week while battling the Bulls? It turns out the pair isn’t exclusive to LeBron? 100 more were sent out this week in a deluxe box featuring plenty of other goodies. The package, created in conjunction with Sprite, is a […]
LeBron Already Has Two Huge Billboards in Cleveland »
Oct 24, 2014 at 5:00 am | lebron-james • lifestyle
King James’ presence is already being felt in Cleveland. A downtown parking garage recently became home to a four-story Beats Electronics banner showing off James’ Akron tattoo. The King has returned home in the RE-ESTABLISHED 2014 ad. A new commercial for the $200 Powerbeats2 Wireless headphones from Beats by Dre features LeBron James back in […]
LBJ Sports LeBron X Elite+ in Beats By Dre Powerbeats Commercial »
Jun 10, 2013 at 2:04 pm | lebron-james • lifestyle
LeBron James stars in a new Beats By Dre Powerbeats commercial, which premiered during Game 1 of the NBA Finals. After years of breaking earbuds during his workouts, King James teamed up with Dr. Dre in creating Powerbeats earphones: the only earphones designed to deliver premium sound on the court, in the gym, or on […]
Beats by Dre for King James Inspired by LeBron X “What the MVP” »
May 8, 2013 at 12:47 pm | lebron-james • lifestyle
Perks for claiming a fourth MVP trophy extend beyond sneakers for Miami Heat forward LeBron James. Beats by Dre unveiled a special pair of custom headphones made for The King, styled after his “What the MVP” Nike LeBron X shoes. In addition to the colorful design, gold ‘MVP’ lettering adorns the headband. These headphones were […]
Beats by Dr. Dre – Power Beats – LeBron Headphones Commercial »
Sep 30, 2010 at 2:05 pm | stuff
Music has always been a driving force in LeBron‘s game, and now it can bring out the best in yours. Powerbeats by Dr. Dre is the first high-performance headphone to combine the latest technology with the sonic superiority and innovative style that is synonymous with the Beats by Dr. Dre brand. Super sleek and ultra […]
Brooks Is Still Beating Nike in Women’s Performance Running
Brooks is continuing to pull away from Nike in the women’s performance running shoe race.
Matt Powell, senior sports industry adviser with The NPD Group Inc., reported via Twitter on Monday that Brooks was the largest women’s performance running shoe brand for Q1 2021, besting athletic powerhouse Nike for the top spot. He also cited data from the NPD retail tracking service, revealing a Q1 sales increase of 88% for Brooks over its mark for the same period in 2019. Nike, on the other hand, experienced a 35% decline for the same period, according to Powell.
“Brooks has been building very strong product for a while now, I think the marketing that they’re running is appropriate — particularly for the new runner — they very judicially expanded their distribution, and I think all of that is paying off for them, ” Powell told FN.
As for Nike, Powell said the brand has lost some ground to Brooks because of the types of product it is focusing on.
“I think Nike has been much more focused on the fashion side of the business, which a year ago I would have said was exactly the right thing to do, ” Powell said. “But the market has really changed and I think we’re going to see more and more interest on the part of the consumer in performance products — particularly running and hiking shoes. ”
The ascent of Brooks in the women’s running shoe business should come as no surprise.
In January, Powell stated Brooks had the potential to pass Nike as the No. 1 women’s performance running shoe brand after finishing second to the Swoosh in 2020. For the year, according to Powell, Brooks’ sales in the category were up about a third, and Nike’s sales were down roughly 20%.
The next month, Powell revealed that Brooks had taken the No. 1 position in the category from Nike for January. Also, Brooks earned a top 10 spot on the overall best-selling sneakers list in January — which Powell said was a first for the brand. (The look that cracked the top 10 was the Brooks Ghost 13. )
With momentum on its side, Powell doesn’t believe Brooks will lose that No. 1 spot in women’s performance run to Nike in the foreseeable future.
“I don’t see anything that changes with the trajectory [in performance product sales] that we’re on. Brooks has been trending up and Nike has been trending down — even before January — and in January, we saw the volume tip over where Brooks had No. 1 volume. I expect this to continue, ” Powell said.
Why are Nike sneakers all over Kanye West’s ‘Donda’ album …
StyleA Beats commercial for his new album continues his flirtation with the this point, Kanye West seems intent on self-sabotaging his relationship with Adidas. His very public flirtation with rival Nike is becoming more frequent, as the first thing you see in a commercial for his new album Donda is a pair of Nike sneakers. The one-minute trailer premiered during the NBA Finals and stars Sha’Carri Richardson, the U. S. runner who was left of the Olympic Team after a positive marijuana test. As the new song “No Child Left Behind” plays, the spot opens with her Nike sneakers on starting blocks. Until halfway through, when you see Beats headphones in her ears, you could easily believe it’s an advertisement for the ardson is signed with Nike, and the company has stuck with her throughout the marijuana controversy after she qualified for the Olympics. But you’d still expect West, who reportedly earned $191 million from Adidas last year, to be more careful about showcasing his business partner’s biggest competitor. Here we go again — Earlier this month West was spotted wearing Nike socks with his Adidas Yeezy Foam Runners at Balenciaga’s Haute Couture show — considered a no-no in cross-branding by many sneakerheads and made worse by his allegiances to wasn’t shy about complaining about the way Nike treated him when he decamped for Adidas, but his behavior in the last year has shown he still can’t get over his ex. In an interview with Nick Cannon last September, he said his Adidas contract should still allow him to wear Air Jordans. “Jordans need to be part of reparations, ” West said. “You can’t tell a Black man not to wear Jordans. It should be in any deal. And also, you can wear your friend’s clothes. ”As he alluded, Virgil Abloh and Ibn Jasper, two longtime friends of West, have frequently collaborated with Nike. So two has Matthew Williams, an early creative partner of Kanye West who went on to found Alyx and become creative director of Givenchy. Supporting the homies is one thing, but how about not biting the hand that helped make you a billionaire? Adidas has yet to comment on any of West’s flirtations with Nike, and perhaps it’s begrudgingly accepted that Kanye is going to Kanye.