Promoted Track Soundcloud
Promote on SoundCloud
Use the self-serve tool Promote on SoundCloud to surface your music to new fans and drive up your plays at a budget that works for you.
Promote a track
Reach exactly who you want
Choose targeting options (age, gender, location, device or genre) to get your music in front of the audience you want on their Stream and mobile homepage.
Get more plays that count
With the power of promotion in your hands, you can build buzz around new releases for fans of your genre, or market your music to the places you want to tour.
See long-term success
More fans engaging with your tracks means your music is more likely to be picked up by industry tastemakers or labels.
Promote unlimited tracks
With SoundCloud Pro Unlimited, you get unlimited uploads, access to full stats and more tools to grow your career. At no additional cost, you can also sign up for our distribution and marketing engine Repost by SoundCloud to send your music to Spotify, Apple Music, Instagram and more while keeping 80% of your revenue.
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What is a promotion on SoundCloud and how can I create it?
Promote on SoundCloud is a self-service promotional tool that allows you to put your music in front of SoundCloud’s enormous community to help you get more exposure for your music and drive more interactions with your listeners. Setting up a promotion is easy:
Name your promotion
Select one of your public, monetizing tracks
Decide if you want to use Simple or Advanced targeting
Pick a budget for how much you’d like to spend
Select your start and end date for the promotion
Choose the audience you want to reach
Check availability and add to your cart.
The result – your promoted track will be highly visible, at the top of your target audience’s homepage (on mobile) and stream (on mobile and desktop) where listeners will have a better opportunity to discover your music.
Click here to start creating a promotion.
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Promote on SoundCloud FAQs
You can run a single promotion for a maximum of 2 months. If you want to continue promoting the same track beyond 2 months, you can create another promotion.
Why do I have to wait 5 days for my promotion to start?
When you are creating a promotion, the earliest promotion start date you can select is 5 days from the purchase date. SoundCloud uses this time to review your promotion and make sure you are promoting your own monetizing content and are not breaching the Promote on SoundCloud Terms and Conditions.
What kind of content can I promote?
As an artist, you can only promote your own monetizing content that is uploaded to your SoundCloud account. Tracks must also be set to public. Remixes, mixes, covers, and spoken-word works can’t currently be promoted.
You also cannot promote any material (audio or visual) that is illegal, pornographic, obscene, threatening, harassing, encourages violence, discriminatory, defamatory, libelous, or in breach of confidentiality, or otherwise violates SoundCloud’s Terms of Use, including the Community Guidelines.
How do I locate my promotion after it is submitted?
You can find your promotions in the Promotions section at the top of the page.
How are my promotions priced?
Your promotions are priced based on a CPM (cost per thousand impressions) model, which means we charge you based on how many impressions are delivered to your target audience.
From April 27, 2021: we dropped the CPMs 50%.
For example, a $10 CPM means for every 1000 impressions, or views, you pay $10 (instead of $20).
An impression is equal to a view. For example, a $20 CPM means for every 2000 impressions, or views, you pay $20.
Promote on SoundCloud offers two pricing options based on which targeting level you choose: Simple (lower CPM) or Advanced (higher CPM).
There is also a minimum spend per promotion of $25.
Can SoundCloud guarantee clicks, plays or engagements from my promotion?
When you run a promotion using Promote on SoundCloud, SoundCloud cannot guarantee clicks, plays or engagements on the track you are promoting. We can only guarantee that you will receive all booked impressions or receive a prorated refund if any under-delivery of impressions occurs.
It’s important to remember that even if you don’t see a lot of plays, clicks or engagements from your campaign, your track is still being promoted to the SoundCloud audience you have targeted. This means people will be seeing your artist name, track title and even the track artwork when you run a promotion.
I promoted my track but I don’t see it at the top of the homepage or stream, where is it?
When you run a promotion, your promoted track will appear at the top of the homepage or the stream to SoundCloud users who don’t have Go or Go+ subscription, and match the targeting options you selected for your promotion. You might not see your own promotion if you are a Go or Go+ subscriber, or if you aren’t in the target audience you selected for your promotion.
Don’t be alarmed if you don’t see your own promotion when you sign in to SoundCloud – rest assured real users will see your promotion on SoundCloud, even if you don’t.
Frequently Asked Questions about promoted track soundcloud
What is a promoted track on SoundCloud?
Promote on SoundCloud is a self-service promotional tool that allows you to put your music in front of SoundCloud’s enormous community to help you get more exposure for your music and drive more interactions with your listeners. Setting up a promotion is easy: Name your promotion.
Is promote on SoundCloud legit?
When you run a promotion using Promote on SoundCloud, SoundCloud cannot guarantee clicks, plays or engagements on the track you are promoting. We can only guarantee that you will receive all booked impressions or receive a prorated refund if any under-delivery of impressions occurs.
How do I promote my music on SoundCloud?
10 ways to promote your music with SoundCloudShare your music publicly- … Make it easy for bloggers to access your tunes- … Share your works-in-progress privately- … Give away free tracks. … Stay engaged: check your comments, and comment on others’ waveforms. … Join “Groups” … Host a remix contest. … Follow, follow, follow.More items…•Aug 2, 2012
