Niches Mix
Grupo Niche – Niche Mix – Amazon.com Music
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Product details
Product Dimensions
:
5. 62 x 4. 92 x 0. 33 inches; 3. 84 Ounces
Manufacturer
Sony U. S. Latin
Original Release Date
1999
Run time
47 minutes
Date First Available
April 27, 1999
Label
ASIN
B00000IOD4
Number of discs
1
Best Sellers Rank:
#667, 014 in CDs & Vinyl (See Top 100 in CDs & Vinyl)
#249 in Colombian Music
#743 in Merengue (CDs & Vinyl)
#2, 761 in Salsa (CDs & Vinyl)
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Top reviews from the United States
There was a problem filtering reviews right now. Please try again viewed in the United States on November 30, 2014Verified PurchaseReviewed in the United States on August 11, 2014Verified PurchaseReviewed in the United States on April 6, 2015Verified Purchase
100% original niche music and awesome mix
Reviewed in the United States on August 14, 2012
I’ve had this Album for at least one decade and I never get tired of listening to its great music. The songs seem to also have been remastered and sound better than ever. The megamix that concludes the Album is great! Works well at parties. This Niche mix summarizes their greatest hits and does it with a twist!
Reviewed in the United States on June 13, 2004
The world’s best Salsa band is tremendously consistent. Stir in sweet as honey multi-harmony chorus, mix in a sultry rhthym section, frost with big portions of for brass that is uptight and out of sight, and you got it!
Reviewed in the United States on September 15, 2015Verified Purchase
Grupo Niche – Niche Mix (1999, CD) – Discogs
Have:5Want:3Avg Rating:– / 5Ratings:0Last Sold:NeverLowest:–Median:–Highest:–Format:CD, Album, Partially MixedNiche Special Mix (Long Version)(41:32)Level Up1. 1La Magica De Tus BesosLevel Up1. 2Duele MasLevel Up1. 3Hagamos Lo Que Diga El CorazonLevel Up1. 4Cielo De TamboresLevel Up1. 5Una AventuraLevel Up1. 6La Negra No QuiereLevel Up1. 7La Gallinita De Los Huevos De OroLevel Up1. 8Gotas De LluviaNiche Mix Radio Version)(4:59)Level Up2. 1Hagamos Lo Que Diga El CorazonLevel Up2. 2Cielo De TamboresLevel Up2. 3Una AventuraLevel Up2. 4La Negra No QuiereLevel Up2. 5La Gallinita De Los Huevos De OroLevel Up2. 6Gotas De LluviaPhonographic Copyright ℗ – Sony Discos nufactured By – Sony Discos Inc. Distributed By – Sony Discos Inc. Written-By – Jairo VarelaBarcode: 03762831792
The marketing process | Britannica
The marketing process consists of four elements: strategic marketing analysis, marketing-mix planning, marketing implementation, and marketing control. Strategic marketing analysis Market segments The aim of marketing in profit-oriented organizations is to meet needs profitably. Companies must therefore first define which needs—and whose needs—they can satisfy. For example, the personal transportation market consists of people who put different values on an automobile’s cost, speed, safety, status, and styling. No single automobile can satisfy all these needs in a superior fashion; compromises have to be made. Furthermore, some individuals may wish to meet their personal transportation needs with something other than an automobile, such as a motorcycle, a bicycle, or a bus or other form of public transportation. Because of such variables, an automobile company must identify the different preference groups, or segments, of customers and decide which group(s) they can target profitably. Market niches Segments can be divided into even smaller groups, called subsegments or niches. A niche is defined as a small target group that has special requirements. For example, a bank may specialize in serving the investment needs of not only senior citizens but also senior citizens with high incomes and perhaps even those with particular investment preferences. It is more likely that larger organizations will serve the larger market segments (mass marketing) and ignore niches. As a result, smaller companies typically emerge that are intimately familiar with a particular niche and specialize in serving its needs. Marketing to individuals A growing number of companies are now trying to serve “segments of one. ” They attempt to adapt their offer and communication to each individual customer. This is understandable, for instance, with large industrial companies that have only a few major customers. For example, The Boeing Company (United States) designs its 747 planes differently for each major customer, such as United Airlines, Inc., or American Airlines, Inc. Serving individual customers is increasingly possible with the advent of database marketing, through which individual customer characteristics and purchase histories are retained in company information systems. Even mass-marketing companies, particularly large retailers and catalog houses, compile comprehensive data on individual customers and are able to customize their offerings and communications. Positioning Understand the importance of marketing and learn about loyalty cards, positioning, and other aspects of marketing, including an instance of when marketing failsLearn about loyalty cards, positioning, and other aspects of marketing. © Open University (A Britannica Publishing Partner)See all videos for this articleA key step in marketing strategy, known as positioning, involves creating and communicating a message that clearly establishes the company or brand in relation to competitors. Thus, Volvo Aktiebolaget (Sweden) positioned its automobile as the “safest, ” and Daimler AG (Germany), manufacturer of Mercedes-Benz vehicles, positioned its car as the best “engineered. ” Some products may be positioned as “outstanding” in two or more ways. However, claiming superiority along several dimensions may hurt a company’s credibility because consumers will not believe that any single offering can excel in all dimensions. Furthermore, although the company may communicate a particular position, customers may perceive a different image of the company as a result of their actual experiences with the company’s product or through word of mouth. Marketing-mix planning Having developed a strategy, a company must then decide which tactics will be most effective in achieving strategy goals. Tactical marketing involves creating a marketing mix of four components—product, price, place, promotion—that fulfills the strategy for the targeted set of customer needs. Product Product development The first marketing-mix element is the product, which refers to the offering or group of offerings that will be made available to customers. In the case of a physical product, such as a car, a company will gather information about the features and benefits desired by a target market. Before assembling a product, the marketer’s role is to communicate customer desires to the engineers who design the product or service. This is in contrast to past practice, when engineers designed a product based on their own preferences, interests, or expertise and then expected marketers to find as many customers as possible to buy this product. Contemporary thinking calls for products to be designed based on customer input and not solely on engineers’ ideas. In traditional economies, the goods produced and consumed often remain the same from one generation to the next—including food, clothing, and housing. As economies develop, the range of products available tends to expand, and the products themselves change. In contemporary industrialized societies, products, like people, go through life cycles: birth, growth, maturity, and decline. This constant replacement of existing products with new or altered products has significant consequences for professional marketers. The development of new products involves all aspects of a business—production, finance, research and development, and even personnel administration and public relations. Packaging and branding Understand the significance of branding and know about Benetton’s controversial advertisement efforts to promote topical social issuesLearn about branding, particularly the Benetton Group’s controversial effort to brand itself as socially aware. © Open University (A Britannica Publishing Partner)See all videos for this articlePackaging and branding are also substantial components in the marketing of a product. Packaging in some instances may be as simple as customers in France carrying long loaves of unwrapped bread or small produce dealers in Italy wrapping vegetables in newspapers or placing them in customers’ string bags. In most industrialized countries, however, the packaging of merchandise has become a major part of the selling effort, as marketers now specify exactly the types of packaging that will be most appealing to prospective customers. The importance of packaging in the distribution of the product has increased with the spread of self-service purchases—in wholesaling as well as in retailing. Packaging is sometimes designed to facilitate the use of the product, as with aerosol containers for room deodorants. In Europe such condiments as mustard, mayonnaise, and ketchup are often packaged in tubes. Some packages are reusable, making them attractive to customers in poorer countries where metal containers, for instance, are often highly prized. Customers in wealthier countries may prefer packaging that can be recycled. Marketing a service product The same general marketing approach about the product applies to the development of service offerings as well. For example, a health maintenance organization (HMO) must design a contract for its members that describes which medical procedures will be covered, how much physician choice will be available, how out-of-town medical costs will be handled, and so forth. In creating a successful service mix, the HMO must choose features that are preferred and expected by target customers, or the service will not be valued in the marketplace.
