How To Know If Sneakers Will Resell
A Guide to Predicting the Resale Market (LONG): Sneakers
I’ve been thinking about making this post for a while so here it is. Basically this is for people relatively new to the sneaker game. I’m not claiming that this post is 100% accurate. This is just coming from someone who’s been “collecting” and occasionally selling for a few years now. I’ll be making this post for people who don’t know whether they should buy a kick, how hard it will be to get the shoe, and what the market will be like post where to start? First off I don’t necessarily condone reselling but hey you gotta do what you gotta do, if you can’t beat em join em (or at least hook up a friend).. 1) Should I buy the shoe? 1) When it comes to the question should I buy the shoe, first and foremost do You personally really like the shoe and do you see yourself wearing them? From personal experience I saw the SNS Question Mid, super dope shoe imo so I decided I’ll try and get them on release, the release comes and I miss them, so like many of us do we really (think) we need the shoe so I decided to pay $250 resell price (160 retail I believe). When I finally got them I was happy, but in the about 6 months I had them I only wore them once, maybe twice. Now at least I was able to sell them for what I payed minus shipping so not much of a loss, but just think I had $250 sitting in my room for months. 2) Now if you are on the fence about buying a shoe, if you know the shoe will sell out and the resale will be at least $50 more than what you paid, why not? Worst comes to worse and you really don’t like them you can always return them or sell them to someone who wasn’t lucky enough to cop for retail +shipping. (this will be more addressed in my next two points. ) TL;DR Buy shoes based on what you like, and how much you see yourself wearing them because unless you’re a collector, shoes were meant to be 2) How hard will it be to get the shoe? This is probably the trickiest to predict because honestly it just comes down to how hard you are willing to work for a shoe or how lucky you can get. Now lets take a Nike for example lets say the yearly Jordan XI (Concords, Breds, Gammas) this would be an example of a general release but a very hyped, very sought after general release. 1) the in person approach. CALL YOUR LOCAL STORES DAMN IT I can’t tell you how many times during December I’ll see posts here asking where one can get them, how do you go about getting them, ect. Call your local Footlocker, Champs, Footaction, Finishline, HOH and just ask “Are you getting XXX and how are you selling them. ” These days they’ll probably tell you they’re doing a raffle a few days in advance this is where the luck is involved, but obviously going to more stores, getting more tickets will increase your chances. Some stores will give out guaranteed tickets which is where the how hard are you willing to work aka how much time are you willing to spend in order to get them. A whole other thread could be made about what to expect at a campout but thats a completely other thread… Now 2) The online release. Lets take the same sneaker (yearly XI), So I suggest following ** A LOT* of stores on twitter- Nike, Footlocker, Champs, Footaction, Eastbay, Finishline, JimmyJazz, KicksDeals and many others I can’t think of off the top of my head. I personally have not gotten a Major release off NDC (because I have a shitty free bot I can post in the comments if requested) but without a good bot (you’ll probably have to pay for) I don’t recommend relying on online twitter link if you really want the shoe. I’m not really for or against bots, but like I said with resellers, sometimes if you can’t beat em, join em. 3) Now before I end this subject, lets try to predict if a shoe will sell out, and how rare/hard it will be to get if it will sell out first day. Think about these factors… How real is the hype? Have you seen this shoe being worn by multiple celebrities, has it been all over the sneaker blogs, is this a quickstrike/limited edition, is it a popular collab (Fieg), does the shoe represent something cool/significant, is it a color way that always sells out (south beach) along with a few other factors these are all things to consider. Now for a shoe that probably won’t sell out, what is the price point, what are people willing to pay, and is there anything special about the shoe? For example I thought the Elite Crimson Lebron X was a dope shoe but for $260? HELL NO! Lebron didn’t wear these during the playoffs, they were a general release, and there was nothing special (3m, glow in the dark, lace locks). I waited a few months and was easily able to cop for $100, that $160 below retail an entire other shoe just because I had the patience to wait for them to hit clearance. TL;DR Call your local stores, follow everywhere that is going to get the shoe on twitter, and think about all the factors that make a shoe sell 3) Finally, What will the market be like post release? I slightly touched on this in the last paragraph but here goes… The main 2 things you have to consider is how limited the shoe is and how popular the shoe is. I’ll show some current shoes and make some predictions about shoes that are coming out soon so save this post and see if I’m right. I’ll take the last few Nike releases just because Nike is the easiest to predict. 1) Kd Aunt Pearl 6. Retail Price was $150. Cheapest Bin on Ebay (size 12) is a whopping $370, but you can probably find on your local buying and selling page for around $300. Now this is shoe that’s sold out within seconds online because it’s a continuation of a shoe thats sold out in all the previous models, it represents a cause that a lot of people have strong feelings for, people have really been feeling the floral print on shoes lately and The number 1 thing that in my opinion made this from a $225-250 shoe into a $300-350 is that they added Supreme out of nowhere because they know that shit attracts hypebeasts. Future market prediction for these is that they will eventually drop to $250 deadstock once they hype dies down. Now lets take a recent Jordan 2) Powder Blue 10 X’s. Retail was $170. Cheapest bin on Ebay is only around $210. Probably could find on you local facebook group for $190-200. This shoe was less limited than the Kds, more expensive retail, less meaning (the Jordan Xs aren’t a popular model) the only thing these really had going for them is that it’s a color way that hadn’t been retroed in 10+ years if I’m not mistaken. Now I’ll make a prediction about a shoe that’s going to come out. 3) Carmine 6s. I know this is a popular shoe so maybe I can help a few people out here. MARK MY WORDS If nike makes this a GR (as I predict) these will be the exact same thing as the Grape V’s. A very popular colorway that everyone wants but once you make it readily available for everyone the price will drop. Expect these to sell out first day within seconds. The initial resell price first week people will be asking $270+ but watch as the weeks go on and the market is flooded prices will drop to $200-220. Now one last prediction for you non nike fans on the sub. 4) The “COVE” Ronnie Fieg Gel Lyte V’s that are being strongly hinted will release this spring. Kith drops are a completely different animal than nike drops so I’ll just stick to price predictions here. Initial resell price $400+ and as long as the runner trend keeps up (which I predict will and rise) the price on these could even rise over time to upwards of $500 similar to the ECP Pack due to the color way and hype. TL;DR Too lazy to make TL;DR for this this took more than hour to fully type out so if this helped you in any way please give it an upvote (don’t get any karma anyway since its a self post) but those who have also been in the sneaker game for a while feel free to post your opinions in the comments and have a good day.
Here’s why sneaker sizes matter in the resale game – In The Know
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The key to flipping sneakers for profit isn’t just grabbing the most exclusive kicks — it’s also about nabbing the right sizes. While the most highly sought-after sneakers retail at top dollar, not all sizes command the same price in the resale market.
According to StockX, larger sizes don’t necessarily bring in more money, although rare sizes do. Among men’s sneakers, sizes 16 and 4. 5 “carry the highest average resale multiple, ” selling for nearly twice the amount of retail price. And among women’s sneakers, sizes 10. 5 and 11. 5 sell for 1. 5 times that price.
But the best way to go about reselling the right sneaker size is to simply do the math, says Racks Hogan, host of “The Flip. ”
“Know your demographic, know their size, sync up the averages, and you can better deduce what sizes are going to be the moneymakers for you, ” he says on the show’s latest episode.
In other words, don’t buy sneaker sizes that aren’t a hit — they could end up collecting dust in your closet or, even worse, lose their value over time.
Speaking of sneakers, let’s check out this week’s drops.
Shop: Yeezy 500 “Utility Black”
Credit: StockX
Kanye West may have lost the 2020 presidential election, but his sneaker line is still going on strong.
Or is it? Two years ago, the hip-hop artist and creative dropped the Yeezy 500 “Utility Black, ” a monochromatic sneaker that has a suede upper with mesh paneling. Back then, it retailed for $200. This year, it’s going for the same price again.
So, is it worth buying and reselling? Hogan says he isn’t sure simply because re-releases — especially ones that happen not too long after the initial releases — tend to saturate the resale market.
Shop: Air Jordan 4 “Fire Red” 2020
The Air Jordan 4 “Fire Red” has seen several retro versions since it first came out in 1989, when Michael Jordan nearly made it to the NBA Finals. The first retro was released in 2005, alongside a T-shirt and hat. One year later, another retro came out with a Mars Blackmon logo — a tribute to Spike Lee’s character in She’s Gotta Have It — on the side. In 2012, a third retro version of the sneaker had the Jumpman logo on the heel.
This year, Nike has opted to return to the original Nike Air branding on the heel. But, as fire as this sneaker is, Hogan doesn’t expect it to make that much money if resold. There’s a huge chance that Nike will release this sneaker in larger quantities, making its resale value lower than normal.
Shop: Reebok Question Mid “Yellow Toe”
Before Kobe Bryant signed a multiyear sneaker deal with Nike in 2003, there was a brief period during which Reebok attempted to woo him. The latter brand came out with a Player Exclusive pair for the Los Angeles Lakers legend but ultimately fell short in securing a contract with him.
Earlier this year, Reebok had planned to release the Reebok Question Mid “Yellow Toe” — a nod to the basketball player — during the NBA All-Star Weekend in Chicago but cancelled it following Bryant’s tragic death in February. Months later, the company has reversed course and will release this shoe, which consists of a leather upper, Hexalite cushioning and a pearlized overlay, as part of its Alternates Pack.
As far as resale value goes, Hogan again isn’t quite sure how much the sneaker will go, since Reebok hasn’t announced how many pairs will be released.
If you liked this story, check out this article on why this pair of Nike Air Force 1s has hypebeasts going crazy.
More from In The Know:
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Is It Legal to Buy and Resell Items? – Entrepreneur
April
19, 2013
min read
Opinions expressed by Entrepreneur contributors are their own.
Generally, it’s not illegal to resell an item that you have legitimately purchased. Once you have purchased something at retail it is yours to do with as you choose. Manufacturers tend to have little or no control over a product past the first customer they sell to.
However, if you are planning to do this as a business, a couple of issues arise. First, you will have warranty issues. If you run this business not as an official reseller but as an “under the table” reseller without an arrangement with the manufacturer, you risk invalidating the warranties that they provide to the first consumer, but not to the customers to whom you’ve resold the goods.
Second, there are trademark issues. If you’re using manufacturers’ logos to advertise the products you’re reselling, you need their permission. Without it, you run the risk of getting embroiled in a trademark infringement lawsuit — especially if your business does well and no longer flies under the radar.
Third, there are sales tax issues. With your current business model (buying retail and then reselling), you’ll have two levels of sales tax. You’ll need to pay to obtain the goods, and your purchaser will need to pay when you sell the goods. You could look into getting a reseller’s permit, but to get a reseller’s license you first have to enroll with your state tax department, which involves getting a sales tax ID number. And messing up on sales tax can involve penalties and interest being inflicted on you personally. You can’t hide behind your corporate entity if they arise.
In short, you have some thorny legal and accounting issues here. If you’re determined to move forward, be sure to get sound professional advice so that you’re protected.
Frequently Asked Questions about how to know if sneakers will resell
How do I know what sneakers to flip?
Among men’s sneakers, sizes 16 and 4.5 “carry the highest average resale multiple,” selling for nearly twice the amount of retail price. And among women’s sneakers, sizes 10.5 and 11.5 sell for 1.5 times that price.
What’s the best shoe size to resell?
Generally, it’s not illegal to resell an item that you have legitimately purchased. Once you have purchased something at retail it is yours to do with as you choose. … If you’re using manufacturers’ logos to advertise the products you’re reselling, you need their permission.Apr 19, 2013
