How To Earn Money Off Snapchat
How to Make Money on Snapchat in 2021: Your Ultimate Guide
Snapchat is a messaging app, with over 200 million users daily. When you can reach so many people in one place, there are many opportunities. Below, you will discover how to make money on Snapchat in 2021 and grow your account.
What Is Snapchat?
It was founded in 2011 by Evan Spiegel, Bobby Murphy, and Reggie Brown. It is an app that you can download on your smartphone, create an account, and start connecting with other people.
The focus of the app was on sharing images or snaps. For this reason, it has created many filters and options when you take images or make videos. The best part is that users can’t save or share the images they receive. Once you see them, the app deletes them.
This is a great way to make sure you will have complete privacy. It gives freedom to try different things, and many members share weird or funny images. It is the only popular messaging app that offers this feature. You can easily take a snap, which is the word used for the images, share it with one or more persons, and the app will delete the image.
Compared to other social apps, it does not have a feed or posts like Instagram. It looks more like Messenger with extra features when it comes to images and better privacy. Snapchat is not available on a desktop or your laptop. If you decide to use it for fun or making money, your activity depends on the hours you use your phone.
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Why Is Snapchat A Great Place To Make Money
Snapchat does not include any ads that use to earn money like YouTube, so you need to promote a product or service. Even if you decide to become a Snapchat influencer, you need to grow your following around a niche. Snapchat is the right place to promote a product for the following reasons:
1. Fun Way To Engage With Other People
Most social networks allow you to follow other people. You must then create content, engage with likes or comments, and figure out ways to do a better job than a competitor in your niche. This process is not always fun. It can be difficult and boring when you create a new account and growing an audience on other platforms.
Snapchat allows you to send snaps in a few clicks and encourage to share their images as well. It is a more interesting way to reach your followers and requires more creativity than other alternatives.
2. Attract New Followers
You can quickly grow your following if you target young audiences. Most users are between 13 and 29 years old. You need snaps that are interesting for these age groups. Of course, you must add value to these people like any other platform.
3. Show Them You Are A Real Person
Many business accounts use automation tools and social media managers to run their accounts. In many cases, the content or their messages are not natural. Snapchat needs engagement between real persons. You have to bring your personality into the app if you want other users to relate with you.
4. Share Images With Tips and Insights
If you have created an account to make money, you probably focus on a niche or a product. When people follow you, they expect to learn more. It’s a great opportunity to send snaps with tips or insights to build trust with the followers.
It is not spam because people expect to receive these types of messages. On the other hand, sending personal messages with promotions on platforms like Facebook and Twitter is spam.
5. Follow The Trends
Snapchat is a popular app for young teenagers and young adults. However, they don’t have many users of older ages, and most businesses avoid it. Only 5% of businesses and marketers are already on Snapchat.
If you create an account to make money, you will not have many competitors. You will prove that you are not scared of the new marketing types and can follow the trends.
3 Ways To Make Money On Snapchat
There are three ways to make money on Snapchat. While these ways have many subcategories, you don’t have the range of other platforms. However, they are enough for most Instagram users that want to earn money:
1. Sell Your Snaps
If you are an influencer on Snapchat or have a big audience, some companies will want to advertise their products to your followers. The value of your snaps depends on the Fanbytes Score and your followers. The Fanbytes score is from 0 to 100, depending on your engagement with the target audience.
This method is quite simple, but it can take time. You need to start getting followers and engagement. You will read suggestions on how to grow your account in this post.
2. Affiliate Marketing
Affiliate marketing can work with any audience and platform. When you promote other people’s products, you can earn a commission per sale. It is quite different than sponsored snaps because you get paid only for the results. Also, you can join affiliate programs and promote products even if you have a few followers. For example, Clickbank is free to join and has no requirements for beginners.
The main benefits are that you can start right away and earn more money than other methods because of the big commissions. However, you don’t get paid when you don’t make sales.
It is important to promote the right products. This process is easy when you have a niche-focused following. For example, your niche can be fitness, photography, movies, food, personal development, etc. Then, you promote products relevant to this niche.
You can post affiliate links or send traffic to a website that includes your links. The second option tends to be more effective because you can mention a few benefits before sending them to a sales page. If you don’t have a website, you can use Jimdo that includes simple templates to promote your product.
3. Sell Your Products Or Services
If you have an online store, a product, or a service that you can sell to make money, you can find buyers on Snapchat. It needs a similar strategy to affiliate marketing.
You need to send traffic to an external page where they can complete a purchase. If you are a beginner, you can create a dropshipping store on Jimdo. You will add other people’s physical products, and when you make a sale, they will ship them for you.
You can follow the same process with services. If you have a gig on a freelance platform or want to find clients directly, you can send messages with your offers.
Ready to launch your own website with Jimdo? Start your free website trial today, no credit card required!
How To Get Traffic With Snapchat
If you follow the last two methods to make money, you will need to send traffic to another page. The good news is that there are four ways to achieve that.
1. Snap Ads
It is one of the advertising methods of Snapchat. You can set short video ads that appear on the screen of your target audience. You can target Snapchatters based on their demographics, interests, and behaviors. The ads are similar to other social media ads, but Snap Ads has not many competitors like Facebook and Twitter.
You can add a call to action on each ad that motivates the user to watch a longer video, visit a website, download an app, or read an article. The goal of Snap Ads is to get traffic on a website or increase engagement.
2. Geofilters
This is a free way to promote a brand name. For example, you can use it to promote your website, online store, or offline business. You can create a free geofilter for a public place that is important for your business. It can be a park in your area, your neighbor, or an event. In every case, you can add a logo but not links or contact details.
People love geofilters and use them to take snaps. If they like your geofilter, they can use it in many images and share it with their friends. It is not a direct way to get traffic like Snap Ads, but you can test it and check the results.
3. Sponsored Lenses and Posts
It is another fun way to promote your brand on Snapchat. Branded lenses include your logo or the product you want to promote. When users share sponsored lenses, they look like brand suggestions from their friends.
Many big brands use sponsored lenses to increase brand awareness and get more sales. In some cases, it is not the best option if you want to get sales fast.
4. Send Snaps To Your Followers
The only way to get free traffic from Snapchat is to engage with your followers and create conversations. You can send images and videos that present your products, text messages, or your links.
The goal is to make them click your affiliate link or the link of your website. You can also add it to your image or video instead of posting it directly. However, it is important to add some value before making an offer.
You can make a video with tips and mention the product. For example, if you mention ten ways to lose weight, one of these ways will be your product. It is ok to be creative and figure out different ways to get clicks on your links.
How To Grow Your Snapchat Following
You need to grow your following if you want to make serious money on Snapchat. There is not a minimum number, but we need to gain as many followers as possible. Here are ten effective ways to get followers.
1. Add Friends With The Adress Book
The first suggested step by Snapchat is to add your contacts via the address book. It is an easy way to get followers fast. Snapchat will use their phone numbers to find them on the app. If they are on the app, it will add as your Snapchatters. Then, they will get a notification to follow you back.
This is a good idea because most people tend to follow back people they already know. Many new users start with hundreds of followers by using their contacts alone.
If you want to go one step further, you can add any phone numbers from other sources. For example, you can find your Facebook friends or small businesses can add phone numbers of their leads and customers on the address book.
2. Add Your Email Subscribers
Snapchat does not have a feature to add email subscribers to your following, but it is an excellent idea to let your subscribers know you have created a new account. Affiliate marketers and store owners tend to have email lists. If you don’t have a list and don’t want to create one, you can skip this step.
If you have a big list, you can send it only to subscribers of younger age. You can offer rewards to those who will follow you, like free content or coupons about a product.
3. Add Snapchat To Your Website
The same applies if you have a website. You can add a link to Snapchat on the sidebar or below the content. Some visitors will be interested in following you on Snapchat and other platforms. Of course, we assume that you promote this website on your Snapchat as well. If you promote a different website later, it would be confusing for your followers.
4. Send Direct Messages With Your Snapchat Link
When you use other social networks, you can request from your followers to check your Snapchat account. Many of them will decide to follow you because they want to get your updates. Followers from other social apps like TikTok and Instagram have even more chances to follow you again.
You can write something simple to invite them. For example, explain that you have created a new account, the content they will receive, and any other benefits of your Snapchat followers.
5. Post Your Snapcode on Social Media
You can promote your new Snapchat account on other social networks. It is free and easy to write a few short posts and share your Snapcode. Some followers or friends will decide to follow you on Snapchat, which may motivate them to create a new account.
You can plan to write multiple posts with different calls to action. Multiple posts can reach more people. The right number depends on the platforms. For example, you need more posts on Twitter than Facebook to reach the same number of followers.
6. Connect With Influencers
One of the best investments in the online world is to connect with influencers. They can send tons of traffic to your website or help smaller accounts grow their following fast.
You can search for influencers in your area or your niche. Then, you can figure out ways to contact them. The easiest way is to send them a message and ask for more information.
7. Ask For Suggestions
Some platforms have features that allow other people to suggest an account. For example, Facebook users can invite friends to pages even if they have not created them.
Snapchat includes the same feature. Other people can suggest your account to their followers. So, you can encourage them to do it. It takes less than one minute to do this process.
If you have a new account on Snapchat with a few followers, you can request followers’ suggestions on Twitter, Facebook, and Instagram. They can write a simple tweet or a simple post with your Snapcode or share your posts that mention it.
8. Run Contests On Social Media
You can run contests that offer a reward. The participants must follow you on Snapchat to be eligible for the contest, and then you can add more required actions if you want.
Contests are a great way to get the attention of other social media users and help you grow your following. You can use software for the contest and choose the winners from a random draw.
9. Use Paid Ads
You can target people that follow the official page of Snapchat on Facebook. There are other groups and pages from Snapchat fans as well. It will take a few dollars to start putting your Snapcode in front of their eyes and ask for a follow.
Conclusion
Snapchat is a unique messaging app. The users feel comfortable to send photos and videos because of privacy protection. If you want to make money on Snapchat, you need to become a part of their app and have fun. If you plan to promote a product, figure out creative ways to do it with your snaps and stories.
The biggest advantage, compared to other methods and platforms, is the lack of competition. Most internet marketers and businesses are not on Snapchat yet. We can assume that they don’t know how to use it for marketing because the potential of the app is huge.
If you keep building your following and engage with them, your efforts will get results sooner or later. The USA alone has over 100 million users, and you can get your share in this audience.
How to Make Money on Snapchat Spotlight – I Like To Dabble
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Last Updated on May 31, 2021 by
Starting in November 2020, Snapchat quietly revealed their Spotlight feature, an easy way for Snapchat users to discover your content. You’ll notice that more and more social networks and publishers are coming out with Creator programs.
It’s a fierce market out there and in order to stay afloat, publishers need users.
TikTok released their Creator Fund in the 4th quarter of 2020, rewarding creators by paying them for their content. And, more and more companies are coming on board, compensating users for using their website, including Snapchat!
With Snapchat Spotlight you can earn up to an obscene amount of money for creating your up to 60 seconds long snap video. It makes it exciting to use the Spotlight feature with the hope of getting compensated for your creativity!
On Snapchat Spotlight only the most entertaining snaps are accepted on a daily basis and those that are accepted have a chance to make a lot of side money if their video goes viral!
In this article, you are going to learn all about the new Spotlight feature on Snapchat. I’ll go over:
What is Snapchat
What is Snapchat Spotlight
How to submit your Snapchat to Spotlight
How you can make money on Snapchat Spotlight
And, more!
Here we go!
What is Snapchat? What is a snap? What is Snapchat Spotlight and How Do I Make Money on Snapchat Spotlight? Can you get paid to make Snapchats? How to submit your Snapchat video to SpotlightHow long does Spotlight approval take? How to increase your chances of getting approved for Spotlight? How much can you make on Snapchat SpotlightCommon questions about Snapchat Spotlight1. What countries is Snapchat Spotlight available in? 2. How are people chosen to get a share of the $1 million dollars per day? 3. How will I know if I’ve earned money? Other ways to make money on social mediaFinal Thoughts
What is Snapchat?
Started in 2011, Snapchat was unveiled, a social network that lets you chat with your friends, create video stories, and discover other cool videos on the platform. It was a social network unlike others on the market and it grew to a user base of nearly 85 million as of 2021.
Here’s how it works:
Snapchat users can join the platform and create video stories using Snapchat’s tools and filters to produce entertaining, fun videos to be shared with their friends.
What is a snap?
Users can exchange messages and videos called snaps, that are meant to disappear after they’re opened.
What makes Snapchat stand out from competitors in this space are their inventive and unique filters and lenses that can do everything from changing your eye color or hair color, giving you a cartoon-like appearance, adding freckles or sunglasses to your face, and a lot more. You can explore the effects, have fun with it and share with your friends.
What is Snapchat Spotlight and How Do I Make Money on Snapchat Spotlight?
Image credit: WSJ
Snapchat users can access Spotlight right from the app by clicking the Spotlight button. Snapchat Spotlight is like TikTok’s “for you” page or Instagram’s “discover” page.
As a creator, you’ll make your snap and you can click the “send to Spotlight” button for a chance to have your video clip seen by the Snapchat community.
According to this source, and shared by other media sources across the web, Snapchat is paying users $1 million dollars per day to use their new Spotlight feature!
Can you get paid to make Snapchats?
Yes. If you submit your Snapchat video to Spotlight and it’s one of the best performing videos of the day then you can potentially earn money.
Creators have reported earning $8, 000, $20, 000, up to $80, 000 (and possibly more) for their Snapchat video!
If you head to this community on Reddit, you’ll hear creators talk about getting paid for their viral videos on Spotlight reaching up to 200, 000 to 1. 2+ million videos in the first 24-48 hours!
How to submit your Snapchat video to Spotlight
It’s an easy process to submit your snap to Spotlight.
Create a snap video clip
Select Spotlight at the top of the Send to screen
Tap the submit button to send your Snap to Spotlight
You create your snap right on the Snapchat app. It’s easy to do and you don’t need any outside software or tools to do this, though some users do.
Once you submit your Spotlight snap, it gets reviewed and will either be approved and go live or not be selected.
Either way, there’s nothing additional you have to do beyond this point.
If accepted, your snap will be showcased on Snapchat Spotlight. If not, then it won’t go live.
How long does Spotlight approval take?
The timeline for approval can vary. When I first started submitting Spotlight snaps, it took hours to get approval. I hadn’t used Snapchat much prior to that so I’m unsure if that had anything to do with the longer turnaround time.
After that first submission, the approval process was a lot faster with some Spotlight snaps getting a decision as quick as a few minutes later. This was my personal experience.
How to increase your chances of getting approved for Spotlight?
Snapchat shares these tips to up your chances of getting onto Spotlight:
Be creative: Share high quality video that isn’t blurry and no text-only snaps will appear on Spotlight.
Use vertical video: Vertical videos should be used not still images.
Add a #topic: People exploring your topic can find your snap when you do this.
Use creative tools: Use Snapchat’s tools to create your Spotlight snap like the text tool, music, stickers, etc.
Post your best stuff: Focus on sharing your very best content.
Avoid posting duplicate content: This is frowned upon.
And, more Spotlight tips and tricks
I’ve found that all these tips reign true.
When I first started submitting Spotlight snaps for approval, very few were getting approved. I couldn’t figure out why some were going live and others weren’t.
After time, it became more clear what Snapchat was looking for and now, most of my Spotlight snaps get approved.
What I’ve personally found is that my snaps that have multiple creative tools used in the video plus music, usually go live. That’s the magic formula that increases the chances of my snaps being approved but, I recommend you take advantage of all the tips that Snapchat shared above.
How much can you make on Snapchat Spotlight
The specific amount you can make per Spotlight snap is unclear. Snapchat reports that you’ll have a chance to win a share of $1 million dollars per day that they are providing to creators.
The lowest amount I’ve seen creators earn based on their reports was around $9, 000 and the highest I’ve heard was a reported $88, 000.
These figures are from a single snap video on Spotlight and each video earned over 100, 000 views over the course of one or two days.
Common questions about Snapchat Spotlight
1. What countries is Snapchat Spotlight available in?
Australia
Canada
Denmark
France
Germany
Ireland
New Zealand
Norway
Sweden
United Kingdom
United States
2. How are people chosen to get a share of the $1 million dollars per day?
Snapchat uses a proprietary formula, taking into account engagement and other factors to determine who gets paid for their Spotlight snap.
3. How will I know if I’ve earned money?
If you’ve earned money you’ll get a message from Team Snapchat and in that chat we’ll confirm your birthday and email address. This happens around 4 to 10 days after your Spotlight snap runs.
Then, you’ll get instructions for pay. Payment happens about 60 days after first contact.
Other ways to make money on social media
If you love social media as much as me, why not get paid for the time you spend on it, right? Here are some social networks to make money on social media:
TikTok
Instagram
YouTube
TikTok has a few different ways you can earn. First, if you have at least 10, 000 followers and meet a few other requirements, you can join the Creator Fund which pays you for every video you create.
There are no minimum benchmarks here. As long as you create videos that get views, you can earn for each video you publish!
Then, if you have at least 100, 000 followers, you can join the Creator Marketplace which is home to the most popular TikTokers like Charli D’amelio, Addison Rae, and others. Once you’re on the Creator Marketplace, retailers and companies can contact you to work together, and you can make a lot more money creating TikTok videos.
With Instagram, although they don’t have a formal creator program like Snapchat and TikTok, if you build a following on Instagram, the doors open for you to get paid to work with brands. There are some Instagram influencers that make a full time living just from posting brands on their TikTok feed!
YouTube pays creators based on the views their videos get once they are accepted into their Partner program. You need 1, 000 subscribers and 4, 000 watch hours in the last 12 months in order to qualify for the Partner program.
At that point, you can join, get approved and have ads inserted in your videos which pay you every time users watch the ads. More on how to make money with YouTube.
You can see, more and more social networks are serious about retaining and growing their user base by paying their creators. I wonder what the social media landscape will look like in 5 or 10 years?
Final Thoughts
You can make money on Snapchat Spotlight. I think it’s a fun and fruitful way to get rewarded for posting your creative video clips on Snapchat.
If you’ve had videos go viral or even semi viral on TikTok, they have a good chance of getting approved and going viral on Snapchat Spotlight as well.
It’s not a stable source of income and your acceptance onto Spotlight doesn’t necessarily mean you’ll earn a share of the $1 million dollars reserved for the day but, if your video does pick up traction and goes viral, it’s really incredible that Snapchat will pay you for this!
Have you tried Snapchat Spotlight before? Have you earned money from it? Share your experience below.
If you are looking for a side hustle idea and need help, take our free quiz!
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Jenn Leach is a writer, instructor, entrepreneur, and founder of Millennial Nextdoor where she teaches millennials life hacks for easy millennial living like being money smart, investing in yourself, and automating your life. When she is not working, you can catch her binge-watching baking reality TV shows or listening to her favorite podcasts about business, money, and life.
Snapchat helping teens earn thousands per month – News.com.au
IF YOU think Snapchat is a waste of time, you had better look at the growing number of young “influencers” seriously cashing YOU remember back to how much money you got per month when you were 13? It’s pretty safe to say it doesn’t even come close to the lucrative money “teen influencers” are earning using Snapchat. Unlike Gen Y’s primary use of the service to discretely send dubious pictures, teenagers as young as 13 are cashing in on the social media platform. Using Snapchat-focused product Fanbytes, popular users of the platform are getting connected with brands like Universal and Charlotte Tilbury to collaborate on advertising videos targeting people under the age of 21. Co-founder Timothy Armoo said the service has worked on over 300 campaigns with its 1, 000 influencers who attract between 10, 000 and one million views per Snap. “Last month, our highest earner was a 17-year-old kid who got $A9, 000 through delivering ads in our network, ” he told Adweek. “The average person is making around $A2, 500 a month. ”Each influencer is given a “Fanbytes Score”, which helps determine how much cash they will receive from the advertising — those with up to 25, 000 followers can expect to earn around $A2000 per month, while those with 150, 000 plus receive upwards of $A8, 500. “It’s a score from 0 to 100 that measures how influential someone is on Snapchat, taking into account their views, completion rates, and open rates, etc, ” Mr Armoo told Business Insider. So this means if one of the 13 year olds enrolled as an influencer on the platform can maintain high views and engagement, they could earn $A100, 000 every Armoo said the platform built technology to insert ads and videos into influencer stories, rather than running straight advertising which was usually skipped. “I believe Snapchat’s the new TV format for kids, and to me it’s going to be the perfect destination to reach teens, ” he said. “We’re now the largest place for Snap influencers, a lot of people have ignored Snapchat because they’re too lazy to figure out the format. ” WHO ARE THE SNAPCHAT USERS GETTING PAID? Ellie James aka @NinkComPoop is one of the services primary influencers and is well known for her videos that feature a variety of fashion, style, beauty, hair, travel, lifestyle content. With a style that reflects a positive and uplifting energy, the 22-year-old has a huge following for her reviews and unboxing of fashion and beauty products, and motivational chats. Ellie said she likes to use social media to help forget their daily struggles throughout the day, with her YouTube channel and Snapchat account helping her do this. “[Snapchat has] enabled me to make my passion my job by offering me contact with so many incredible brands that perfectly fit my channel, ” she said. When it comes to the type of content people watch, you might be surprised to learn one of the highest earners on the platform is Drew Gilchrist aka @DrewIsSharing. Like Ellie, the 20-year-old has a huge following on his YouTube channel, which also helps attract eyes to his Snapchat. The self-proclaimed stoner has a large focus on weed with his content, with his controversial videos offering advice on things how to score drugs and roll joints. While some might question the dubious focus of his videos, Drew said he is glad to be using a service like Fanbyte. “Where else are you going to get paid to do Snapchat work, it’s great, ” he said. @MaxPlaysFifa is a social media celebrity who has managed to attract a huge following for playing the video game Fifa — his username might give that one away. The gamer said using the service “makes his life easier” as the brands wanting to reach his viewership contact him with others, meaning he can focus more on content than chasing deals. Like the others, Max already had a huge following on his YouTube channel, so making the move to Snapchat was natural progression. Do you think you could make money from your Snapchat? Continue the conversation in the comments below or with Matthew Dunn on Facebook and Twitter.
Frequently Asked Questions about how to earn money off snapchat
How much do you get paid on Snapchat?
Can you get paid to make Snapchats? Yes. If you submit your Snapchat video to Spotlight and it’s one of the best performing videos of the day then you can potentially earn money. Creators have reported earning $8,000, $20,000, up to $80,000 (and possibly more) for their Snapchat video!May 30, 2021
How many Snapchat followers do you need to make money?
Each influencer is given a “Fanbytes Score”, which helps determine how much cash they will receive from the advertising — those with up to 25,000 followers can expect to earn around $A2000 per month, while those with 150,000 plus receive upwards of $A8,500.Oct 12, 2017
Does Snapchat pay you for filters?
You can definitely make money from Snapchat filters. All you have to do is design your filter, choose a start and end time, pick a location and submit your order.Apr 15, 2020
