Gumtree Official Site
Gumtree | Free classified ads from the #1 classifieds site in the …
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Gumtree – Wikipedia
This article is about the website for classified ads. For other uses, see Gumtree (disambiguation).
GumtreeGumtree’s logo as of 2016Type of siteClassifieds, e-commerce siteOwnerAdevintaURL2000; 21 years ago, known as Gumtree, is a British-based online classified advertisement and community website based at Hotham House, Richmond, London. Classified ads are either free or paid for depending on the product category and the geographical market. As of November 2010, it was the UK’s largest website for local community classifieds and was one of the top 30 websites in the UK, receiving 14. 8 million monthly unique visitors according to a traffic audit in 2010. [1]
History[edit]
Logo used from 2006 to 2015
Gumtree was founded in March 2000 by Michael Pennington and Simon Crookall as a local London classified ads and community site, designed to connect Australians, New Zealanders and South Africans who were either planning to move, or had just arrived in the city, and needed help getting started with accommodation, employment and meeting new people. The term ‘gum tree’, the local Australian phrase for eucalyptus trees in general, was chosen as a word that linked the three communities (even though the gum trees found in South Africa are introduced species, whereas gum trees occur natively in Australia and New Zealand). The founders also felt it reflected the roots and branches of a real community. [2]
In May 2005, Gumtree was acquired by eBay’s classifieds group for an undisclosed sum; however, eBay disclosed that it paid a collective $81. 6 million for three classified sites: Gumtree, LoQUo and opusforum (with Gumtree being the largest). At the time of the acquisition, Gumtree was available in multiple cities in United Kingdom, Poland, France, Canada, Australia (Gumtree Australia), Ireland, New Zealand, South Africa and Hong Kong. [citation needed]
On 7 January 2016, Gumtree’s re-branding, including updated logo was published on their website and respective apps. [3]
Market expansion[edit]
Expansion beyond the UK include:
September 2004: Gumtree launched a site in Warsaw, Poland. [4]
May 2005: Gumtree launched a site in Berlin, Germany. [5]
June 2005: Gumtree expanded into Italy, with sites in Rome and Milan, increasing its coverage across 31 cities. [5]
August 2007: Gumtree expanded to the United States, targeting expat communities in New York, Boston and Chicago. Services targeted the two million British, Australian and Polish expatriates in the country. [6]
Features[edit]
While the largest category of advertisements on Gumtree is “goods for sale, ” the site is also home to around 200, 000 motors listings across the UK at any one time[citation needed].
Gumtree has an extensive social media presence on Facebook and Twitter. Gumtree uses social media to communicate news and information about the brand as well as launch competitions and promotions. [7]
Although predominantly a free listings website, Gumtree provides users with paid promotional options for increased advert visibility, such as going to the top of the listings. [8]
In more recent years[when? ], Gumtree has extended its service to business customers. The site began selling classified advertising packages to companies looking to post multiple job vacancies and properties.
In 2013, Gumtree extended bulk classifieds listings accounts to car dealers. In 2010, Gumtree launched its Gumtree Media website to publicize its services to potential business clients. The site showcases paid classified listings options as well as display advertising on the Gumtree site.
In 2018, Gumtree introduced a ratings system, for buyers and sellers, [9][10] and also launched a Keep Gumtree Real campaign “which aims to improve the user experience by encouraging trust and responsibility”. [11]
In popular culture[edit]
In June 2013 an advert was posted on Gumtree offering a rent-free accommodation to a lodger who would be prepared to dress and act like a walrus. The advert was shared around various sites such as BuzzFeed and Mashable and caught the eye of Hollywood director Kevin Smith, who used the ad as his inspiration for his 2014 film, Tusk, a story of an evil scientist who plans to permanently sew a human into a walrus suit. [12]
In crime[edit]
The convicted British online sex offender Matthew Falder approached most of his victims via Gumtree. [13]
References[edit]
^ “‘s 2010 Traffic audit by “,, 10 February 2005.
^ “The Interview: The mysterious founders of “.
^ Montgomery, Angus (7 January 2016). “Gumtree in first major rebrand since launch”. Design Week.
^ “Gumtree plans pan-European roll-out of classified ad forum”,, 10 February 2005.
^ a b Julian Mattocks ” to expand into three new cities”,
^ Jemima Kiss “Gumtree comes to America”,, 14 August 2007.
^ “Classifieds South Africa”. 2 October 2015.
^ “Payments & Promotions: Are Ads on Gumtree Free? “. Gumtree. Retrieved 31 July 2020.
^ “User ratings added in Gumtree platform overhaul”. Retail Systems. Retrieved 31 July 2020.
^ “Gumtree introduces ratings system amid “major upgrade””. Retail Gazette. Retrieved 31 July 2020.
^ “Gumtree targets time-wasters and dishonest sellers in social campaign”. Mumbrella. Retrieved 31 July 2020.
^ Child, Ben (2 October 2013). “Kevin Smith’s next horror film is based on… a Gumtree ad”. The Guardian.
^ “Cambridge scientist used Gumtree to target and blackmail children, court hears as he is labelled one of UK’s worst sex offenders”. The Telegraph. Retrieved 12 July 2020.
External links[edit]
Gumtree official website
How to sell on Gumtree – Finder.com
Gumtree is an online marketplace where you can buy and sell just about anything. Gumtree users can post classified ads across hundreds of product categories. The platform receives millions of UK visitors each you’re looking to earn some extra cash on the side or open up another online selling channel for your business, you’ll find all the info you need to start selling on Gumtree do I start selling on Gumtree? You can register for a Gumtree account and start selling by completing these simple steps.
How do I decide what to sell on Gumtree? You can sell items on Gumtree across a range of categories, including:Home & GardenBaby & ChildrenSport & FitnessClothing & JewelleryPropertyCars & VehiclesHowever, there are also several products that are prohibited from sale on Gumtree, such as:AlcoholCounterfeit productsElectronic surveillance equipmentFireworksHazardous materialsIllegal drugsLottery ticketsPornographic materialTobacco productsUsed cosmeticsWeaponsHow to find products to sellIf your house is full of items you never use or simply no longer need, you can turn those items into cash by selling them on ever, Gumtree isn’t just for unwanted possessions; you can also use the platform to sell new items. When finding products to sell on Gumtree, check out Gumtree’s list of the top trending searches in each product category and research which items are the most popular sellers on the ’ll also need to decide whether you want to sell high-demand products – those items for which there is a large market but you’ll also face a lot of competition from other sellers – or target a niche buying inking about starting an online store? Get 14 days free at Shopify!
How much does it cost to sell on Gumtree? It’s free to post an ad on ever, you can also choose from three paid options to increase your ad’s exposure to potential buyers: Urgent, Featured and Spotlight. The cost of these ad packages varies depending on the category you’re posting your ad in. The fees below are accurate as of 1 February example, if you’re listing a barbecue in the Garden category for 7 days, fees are £5. 40 (Urgent), £6. 49 (Featured), or £7. 49 (Spotlight). Unfortunately, there’s no transparent pricing table that lists out the fees for different categories, so you’ll need to register for an account and start creating an ad to check the costs ads are usually optional, but not always. If you have multiple ads listed at the same time in the categories listed below, your first ad is free but subsequent ads may need a paid feature package. The categories are:Cars & Vehicles (not including Parts & Accessories categories)Boats & Jet skisPropertyJobsServices for HireIf you’re a car dealer wanting to list vehicles or a business wanting to post job ads on Gumtree, paid subscription packages are nally, if the buyer pays you via PayPal, you’ll also need to pay a fee of 15p plus 2. 6% of the sale price. This fee is charged by PayPal, not Gumtree. Let’s crunch the numbersLet’s find out what your fees would look like with Gumtree if you sold a designer jacket for £200. While you could post your ad for free, let’s assume you paid for a Plus ad to increase the visibility of your light ad package: £9. 99PayPal transaction fee: £5. 35 (2. 6% of £200 + 15p)Total fee: £15. 34The total fee of £15. 34 represents 7. 7% of the £200 sale selling on Gumtree worth it? Whether you’re getting rid of some unwanted possessions or looking to open up another online selling channel for your business, Gumtree is well worth considering as a sales option. However, just like any other money-making venture, there are risks associated with selling on Gumtree and there’s no guarantee that you’ll make a said, you can take a few simple steps to increase your chances of success:Take time creating your listing. Instead of just throwing together an ad in a couple of minutes, provide a detailed description and several high-quality pictures of the item you’re trying to the right price. Research the market to find out how much similar products are being advertised for. This should give you a good idea of what represents a fair price to spond to enquiries. Make sure you’re available to quickly respond to any enquiries on your ad. If you can’t be contacted promptly, buyers will look to price your itemsYou’ll need to consider a few factors when setting prices on Gumtree:Your costs. How much did it cost you to source the item you’re selling? How much profit do you want to make on each sale? The market. How much are other sellers asking for similar items on Gumtree? What represents a fair price for buyers? Negotiation. Are you willing to negotiate a fair price with the buyer, or is the price in your listing your final offer? By taking these issues into account, you should be able to decide on a price that suits both you and your potential types of payment does Gumtree accept? The payment methods you accept on Gumtree vary depending on whether you’ll be shipping items to customers or meeting buyers in person. Options include:PayPalCredit cardDebit cardBank transferWestern UnionMoneyGramCashChequeHow to sell to international buyersGumtree is for Australian users only and is not designed for selling ever, if you’d like to target international buyers, you may want to list your products on eBay. Gumtree is owned by eBay and offers the option in certain categories to share your ad on eBay after you’ve posted out our guide to selling on eBay for more informationHow to organise shippingMany items on Gumtree are listed for local pick-up only. However, if you want to target a larger number of buyers, you can also offer nationwide shipping on the products you ’ll need to research the shipping options available for the products you’re selling, including the cost involved and delivery time frames. It’s up to you whether you choose Australia Post or a dedicated courier service, just make sure that delivery times and shipping costs are clearly displayed on your to watch out for with GumtreeWatch out for these potential problems when selling on Gumtree:Fees. Gumtree’s fee structure appears simple at first, but the different types of paid ads available and other optional add-ons can get quite confusing. Make sure you’re fully aware of how much your ad will cost before you From fake payments to theft of items, be wary of any potential scams on Gumtree. Check out Gumtree’s guide to keeping safe online for more information. Hagglers. Gumtree buyers have a reputation for haggling, so you’ll need to be prepared to negotiate on price. With this in mind, it might be worth listing items at a slightly higher price than what you plan to sell them international sales. Gumtree is for UK users only. If you want to target a larger audience of international buyers, you’ll need to consider other online equently asked questions
Tim Falk is a freelance writer for Finder, writing across a diverse range of topics. Over the course of his 15-year writing career, Tim has reported on everything from travel and personal finance to pets and TV soap operas. When he’s not staring at his computer, you can usually find him exploring the great outdoors.
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Frequently Asked Questions about gumtree official site
Is Gumtree in the UK?
Gumtree.com, known as Gumtree, is a British-based online classified advertisement and community website based at Hotham House, Richmond, London. Classified ads are either free or paid for depending on the product category and the geographical market.
Is Gumtree in South Africa?
Launched in South Africa in 2005, Gumtree is one of South Africa’s Top 10 favourite sites (Alexa, Google Adplanner) and South Africa’s favourite online classifieds destination!
How do I sell on Gumtree London?
You can register for a Gumtree account and start selling by completing these simple steps.Step 1: Visit the Gumtree website. … Step 2: Create an account. … Step 3: Check your email. … Step 4: Start creating an ad. … Step 5: Provide product details. … Step 6: Upload good photos. … Step 7: Provide your contact details.More items…•Jul 26, 2021