How To Get Your Song Promoted On Soundcloud
Promote on SoundCloud
Use the self-serve tool Promote on SoundCloud to surface your music to new fans and drive up your plays at a budget that works for you.
Promote a track
Reach exactly who you want
Choose targeting options (age, gender, location, device or genre) to get your music in front of the audience you want on their Stream and mobile homepage.
Get more plays that count
With the power of promotion in your hands, you can build buzz around new releases for fans of your genre, or market your music to the places you want to tour.
See long-term success
More fans engaging with your tracks means your music is more likely to be picked up by industry tastemakers or labels.
Promote unlimited tracks
With SoundCloud Pro Unlimited, you get unlimited uploads, access to full stats and more tools to grow your career. At no additional cost, you can also sign up for our distribution and marketing engine Repost by SoundCloud to send your music to Spotify, Apple Music, Instagram and more while keeping 80% of your revenue.
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What is a promotion on SoundCloud and how can I create it?
Promote on SoundCloud is a self-service promotional tool that allows you to put your music in front of SoundCloud’s enormous community to help you get more exposure for your music and drive more interactions with your listeners. Setting up a promotion is easy:
Name your promotion
Select one of your public, monetizing tracks
Decide if you want to use Simple or Advanced targeting
Pick a budget for how much you’d like to spend
Select your start and end date for the promotion
Choose the audience you want to reach
Check availability and add to your cart.
The result – your promoted track will be highly visible, at the top of your target audience’s homepage (on mobile) and stream (on mobile and desktop) where listeners will have a better opportunity to discover your music.
Click here to start creating a promotion.
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How to Promote Your Music with SoundCloud | DIY Musician
Since CD Baby enables you to make all the music you distribute through us available on SoundCloud with the push of a button, I thought it’d be a good idea to list some of the ways you can use SoundCloud to promote and share your music across the web.
10 ways to promote your music with SoundCloud
Share your music publicly-
SoundCloud was designed to be the simplest way to store your tracks in one place and “push them out” to social networks, blogs, etc. You can easily share single tracks or “sets” (a playlist of songs that all appear in one waveform player) to Facebook, Twitter, Tumblr, and more– or embed the SoundCloud player manually! Just click the “share” button on the player to get started sharing your music with the world.
When it comes to fan engagement, there are dozens of possibilities for sharing tracks and sets on SoundCloud: ask for feedback on alternate mixes, encourage your fans to create their own “perfect setlists, ” post an untitled track and ask for fans to comment with their suggestions for the song name, etc.
Make it easy for bloggers to access your tunes-
SoundCloud makes it easier for you to do your own digital PR. Send your tracks to bloggers and journalists; you control whether they can download the tracks or simply stream them.
Share your works-in-progress privately-
Got some new material that you’d like to share with select fans? Are you collaborating with an artist across the country? The same private sharing feature that helps you manage your digital PR enables you to offer exclusive content and to solicit feedback from your producer, label, friends, or bandmates without having to “release” the tune to the world.
SoundCloud: The Tour from SoundCloud on Vimeo.
Give away free tracks
SoundCloud lets you offer tracks as free downloads. Choose a few of your best tunes and let fans download them for free. It might help your music go viral.
Stay engaged: check your comments, and comment on others’ waveforms
One of SoundCloud’s coolest features allows listeners to leave comments at specific points in the waveform. “Hey, I love this chorus! ” “That guitar solo should be louder. ” And so forth.
Be sure to check your comments, reply to your listeners, and leave comments on other bands’ songs as well!
Join “Groups”
There are all kinds of genre and location-based “groups” on SoundCloud. Pick out a few that you think your music would be right for, join ’em, and submit your tracks. It’s a great way to build a little online community that could lead to sales and gigs down the line.
Host a remix contest
Check out SoundCloud’s advice on hosting a remix competition. Then post all your song’s individual tracks and enlist your fans to make some killer remixes.
Follow, follow, follow
SoundCloud, in many ways, is a social community– consisting of content creators, listeners, critics, bookers, and more. You can be both a listener and creator. You don’t need to follow every person that follows you, but it’s wise to follow anyone who’s actively engaged with your music. After all, those are the people most likely to share your music with their own friends and followers.
Explore extra features
Whether you use the features of a Premium SoundCloud account (display artwork, additional player widgets, etc. ), build a custom player like Band Of Horses or The Golden Filter, or “hack” the SoundCloud player yourself, there are plenty more options to explore when it comes to sharing your music.
Use SoundCloud’s “Buy Links”
SoundCloud allows you, via your track/set settings, to include links in the player that point people to where you’re selling your music on and offline. Be sure to send listeners to CD Baby so they can purchase your CDs, MP3s, and vinyl!
How do you use SoundCloud? Has it been an effective promotional tool? Let us know in the comments section below.
[For more info on SoundCloud promotion, click HERE and HERE. ]
Frequently Asked Questions about how to get your song promoted on soundcloud
How do you get promoted on SoundCloud?
Setting up a promotion is easy:Name your promotion.Select one of your public, monetizing tracks.Decide if you want to use Simple or Advanced targeting.Pick a budget for how much you’d like to spend.Select your start and end date for the promotion.Choose the audience you want to reach.More items…
How do I get my song noticed on SoundCloud?
How to Promote Your Music with SoundCloudShare your music publicly- … Make it easy for bloggers to access your tunes- … Share your works-in-progress privately- … Give away free tracks. … Stay engaged: check your comments, and comment on others’ waveforms. … Join “Groups” … Host a remix contest. … Follow, follow, follow.More items…•Aug 2, 2012
How much does it cost to promote a SoundCloud song?
For example, a $20 CPM means for every 2000 impressions, or views, you pay $20. Promote on SoundCloud offers two pricing options based on which targeting level you choose: Simple (lower CPM) or Advanced (higher CPM). There is also a minimum spend per promotion of $25.
